Weddings in any culture are considered auspicious, especially in our country and are celebrated with full fanfare. Keeping in mind the high spirits of this exuberant time, everything attached to it is done with a special focus to make these memories worth reliving each time you remember them. With a shift in time, people have started paying special heed to the ‘Wedding Cards’, as it is the very first impression on an onlooker’s mind and Infact it gives a sense of how the whole marriage ceremony is going to follow.
With this trend taking over the current taste, Wedding cards are being curated giving it a touch of sophistication. From just a piece of paper, with no worth later; to becoming a valuable asset to be preserved, wedding cards have come a long way and indeed taking over other fascinating ceremonies in terms of monetary.
We got designer Vivek Sahni, of the infamous VSD, to talk about customized Wedding Cards and
gifts category, known to fabricate a wedding card which one will remember for ages.
Not following the mainstream, he has been customizing wedding cards individually for his clients after closely observing their tastes and preferences. Be it customizing the cards with blessings of Gods and Goddesses or adding a touch of one’s art and culture, the designer has made sure not to bring any duplication to any piece he models. From English Themed cards to South Indian Tradition tailored ones or even personalized gift boxes, with traditional appurtenances, Vivek Sahni Design certainly symbolizes unconventionality
and flamboyance which is beyond compare.
With his years of experience in the field, Vivek shares the trends in the Wedding Cards and gifts category to look out for this season:-
• Personalizing the wedding cards giving it a touch of family’s treasured art and culture
• Novelty today lies in going back to the old forgotten traditions and customizing the card with Gods and Goddesses
• Special focus is being given to customizing designer gifts and keepsakes in tune with the theme of the wedding cards
• Gone are the days when people liked ribbons and heavily decorative bands etc., today the emphasis is more on the design of the card rather than unwanted accessories.
• Big boxes and bags are not in vogue anymore, it has been replaced with hand painted flowers and appurtenances symbolizing the couple.