We all look out for ‘healthy’ food but mostly the search is fruitless when it comes to fast food chains. Well Joost is one concept we are loving. Joost is a juice parlour with a consciousness, they us fresh ingredients processed in super hygienic machines and no sugar in their juices.
Boost Juice is a smoothie revolution from Australia with a global presence, now plans to double its existing network in the country by extending its unique concept of fresh & healthy smoothies & juices- ‘JOOST JUICE BARS’ to more people. It intends to open 17 new Joost Juice Bars across the country by the year 2017 and by 2020 to have over 100 locations. As health-conscious Indians are constantly seeking new-age and nutritious options, Joost is exploring the franchisee route to increase penetration of its smoothies, cold-press products such as juices, crushes and healthy F&B alternatives.
Rivoli Sinha, Founder, Joost Juice Bars says “We are happy to introduce to you Australia’s popular Boost Juice Bars here in India, which is known here as Joost Juice Bars. We specialize in making juices, smoothies, crushes and healthy F&B alternatives. We launched this brand in India to fill the gap in the unorganized market for fresh & healthy drinks. As we are passionate about providing a healthy lifestyle to our customers, we shall deliver fresh juices and smoothies to the Indian customers to make a difference in their everyday lifestyle and also deliver our signature “Love Life” philosophy.”
Janine Allis, Founder, Boost Juice Bars Australia, says, “We are excited that Joost Juice Bars in Delhi-NCR & Mumbai are fast turning into a place where people know they’ll find the highest quality of natural Juices, & superior-tasting smoothies. Creating delicious, preservative-free Juice is our passion and we take great care in distributing our products to our customers. Our loyal customer base love Joost’s “Love Life” energy and find it amazing something so healthy tastes so good. ”
In addition, Joost has chosen IQF technology to maintain the freshness and quality of a fruit that is either not available in India, or has a seasonal issue without making it a frozen food.